Elliott Bayev is a Brazilian Jiu Jitsu Black Belt, academy owner, and author of "Sales Jiu Jitsu," which details the similarities between sales and Jiu Jitsu. Elliott is also the first person to have a women-only school and women-only competition team in Canada. Elliott joins the Black Belt Business Podcast to discuss building inclusive martial arts schools, best business practices for school owners, and the responsibility we have as martial artists to grow the reach of our respective arts and push them forward.